The training the industry never gave you — learn to diagnose the whole picture before you ever mention a product.
When you lead with a product, the client shops you on price. When you lead with a review of their whole picture — taxes, income, coverage, risk — the conversation changes entirely. You stop competing and start advising.
Scripts break the moment a client asks something unexpected. Our review framework is a sequence of questions that works no matter what they say back.
Understand how life insurance, annuities, and retirement accounts are taxed — and how to explain the difference without jargon or overstatement.
Learn to uncover what the client actually cares about: providing for a spouse, protecting a business, leaving something behind.
Match the solution to the situation. The right structure for a 38-year-old business owner is rarely the right one for a 62-year-old pre-retiree.
A referral-driven practice comes from clients who understand why they bought. We teach you to create that understanding every time.
You bring real cases from your own book. We work through them together until the approach is second nature.
You've passed the exam and maybe made a few sales, but you freeze when a client asks a question you didn't expect. We give you the framework to fall back on.
You write business, but every conversation feels like a competition on premium. Adding the tax and retirement layer is what moves you out of that comparison.
You're bringing people on and need a training system you can hand them — instead of teaching every new producer one at a time, yourself.
Open any course to see the full curriculum, the tools included, and the price.
Most new producers fail in the first 90 days — not because they can’t sell, but because nobody gave them the operational truth about what they signed up for. This course does. It covers the real business model, how carrier appointments actually work, the math behind commissions and chargebacks, how to onboard clients the right way, and how to stay compliant so one wrong word doesn’t end a career. Not theory, not motivation — the startup package nobody handed you at the recruiting meeting.
This is the framework that turns a product pitch into a planning conversation. You’ll learn a repeatable way to structure every appointment — from the first question to a recommendation that makes sense to the client, not just to you. It comes with the deepest tool library in the whole program: a complete case study library, interactive calculators, and client-facing leave-behinds for real-world scenarios.
Most producers are handed an IUL contract before they understand the product. This course fixes that — in the right order. You’ll learn how the product actually works, how to read and present an illustration without getting lost, how to answer the objections you’ll hear in nearly every conversation, and how to document recommendations so your practice is protected. By the end you’ll have a repeatable IUL pipeline, not just product knowledge.
Go from selling annuities to understanding them — completely. This course covers all five annuity product types, what income riders actually say in the fine print, how to explain cost structure without losing a client’s confidence, and how to document every recommendation so it can be defended under best-interest standards. By the end you’ll walk into any annuity conversation — including the hard ones — without hesitation.
Product knowledge doesn’t build a business — a system does. This course covers the complete business-building side of being a producer: choosing a niche, building a repeatable sales system, generating leads (organic and paid), managing a pipeline, structuring your day, and handling the financial reality of irregular income. It’s the operational engine that turns skills into a practice that lasts.
The capstone course. This is where everything comes together into a specialty that sets you apart: retirement income planning. You’ll learn Social Security claiming strategy, Medicare literacy, tax planning in retirement, how to integrate IUL and annuities into a coordinated income plan, how to serve high-net-worth clients, and a repeatable retirement blueprint framework — so you can position yourself as a true Retirement Income Specialist.
Buy an individual course above, save with a bundle, or get the complete Producer's Path. Every purchase gives you immediate, self-paced access inside the Money Tree membership portal.
All 6 courses in one purchase at the lowest public rate. No subscriptions, no renewals. Immediate access inside the membership portal.
Founding Member pricing is limited. Standard all-access pricing applies after the launch window closes.
If the Founding Member window has closed, the full curriculum remains available as the standard all-access offer.
Licensing is handled by application so the right training access and seat structure can be configured for your team.